After the Consumer Electronic Show, earlier this month, companies have made it apparent that Artificial Intelligence is the way of the future. But, will this technology help PR pros? The reality is that AI is already being implemented into companies’ marketing and PR efforts. If Google has ever guessed what you’re searching for, or Netflix has… Continue reading AI (Artificial Intelligence), Friend or Foe to PR?
Over winter break, what does a Tech PR Nerd like me do? … Get their google analytics certificate of course! But, I had a lot of people ask why this would be useful in public relations. So I decided to write a blog post answering just that. First, what Is Google Analytics? Google analytics is a… Continue reading Google Ana.. What? And Why It Matters To PR
“Any sufficiently advanced technology is equivalent to magic” – Arthur C. Clarke I was lucky to be born in the golden age of technology. I was born a year before the dot-com boom and grew up exploring computers and technology. I learned to read with programs such as “Reader Rabbit.” Later as an adult, my first professional… Continue reading Nerding Out On Tech